Amazon Opens Its Cashierless Store To The Public

Amazon has officially opened its cashierless grocery store to the public after about a year of testing the concept with employees. 

The technology used to power the store uses a combination of computer vision and machine learning algorithms to keep track of shoppers and charge them for their selected items. Shoppers must also download the Amazon Go app before entering the store. As soon as the customer is inside, the system recognizes them as a 3D object.

The store, which is near Amazon’s Seattle headquarters, was initially slated to open in early 2017, but was postponed when the e-commerce behemoth ran into some technological difficulties. The system had issues detecting small details such as the difference between two types of yogurt or tracking groups of people rather than individuals, the Wall Street Journal reports.

While the store is cashier-free, there are still employees working to ensure operations are running smoothly and rules are being adhered to, such as checking that only those of age are purchasing alcoholic beverages, Recode reports.

Amazon has yet to announce expansion plans for its Amazon Go concept, but has confirmed the technology will not be introduced at its Whole Foods stores, according to WSJ.

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's National Newsletters
Related Stories

TPG, ACORE Raise Billions For Opportunistic CRE Funds

Newmark Cuts Earnings Outlook Despite Record Third Quarter

Battered Mortgage REIT Suspends Dividend To Preserve Cash

GGP To Redevelop Former Dick's Sporting Goods Store At Frisco's Stonebriar Centre

From Pandemic Darling To Cautionary Tale: Pickleball Clubs Face A Reckoning After Betting Big On Retail Space

Gwinnett Mall Project Stands To Benefit From Georgia's Opportunity Zone Picks

Weil Gotshal Wind-Down Leaves 830K SF Hole In America's Office Market

Blackstone Mortgage Trust Reports Unexpected Q3 Net Loss

Tyko Capital Sets New Record For Florida's Largest Construction Loan

Office Recovery Moving Faster Than Expected, CoStar Finds

How Microsoft, Coca-Cola And Amazon Are Adapting Their Offices For AI Age

CoStar To Acquire Aerial Imagery Company For $730M