Big Brooklyn Bowl Lease To Boost Burgeoning Buzzard Point

Rendering of the double-sided retail venue at Parcel B on Audi Field
Photo credit: Courtesy of Hoffman & Associates
The Double-Sided Retail Street Near Audi Field Envisioned By Hoffman & Associates, Featuring The 38K Sf Brooklyn Bowl Venue

The developer of a multifamily project next to Buzzard Point's Audi Field has landed a major entertainment tenant to anchor its new project.

Brooklyn Bowl signed a 38K SF lease to occupy two floors of retail space at Parcel B, a 500K SF mixed-use development from Hoffman & Associates, the developer announced Wednesday.

“We are excited we found the right partner in Hoffman & Associates," Brooklyn Bowl co-founder Peter Shapiro said in a statement. "Their experience developing three successful live music venues in the city’s Wharf neighborhood make them the perfect fit for us."

The concept, founded in Brooklyn in 2009, is slated to feature a 14-lane bowling alley in addition to a concert and event space run by Live Nation. It is also expected to include a craft bar and menu from New York's Blue Ribbon Restaurant Group.

The Parcel B development, located next to the stadium's Gates A and B, is set to deliver 455 residential units in 2026. That includes 110 senior affordable units backed by Volunteers of America and D.C.'s Housing Production Trust Fund.

Brooklyn Bowl will anchor a two-sided retail corridor fronting the stadium, operated by Major League Soccer team D.C. United.

"When we made the decision to invest in a stadium in downtown Washington, DC we were very intentional in our efforts to acquire additional land surrounding Audi Field to further develop the Southwest neighborhood of the city," D.C. United CEO and co-Chairman Jason Levien said in a statement. "Brooklyn Bowl is one of the most vibrant destinations for entertainment in the marketplace and we’re excited to introduce them to the community as a neighbor to Audi Field."

Hoffman & Associates has been working with D.C. United to ensure the area around Audi Field could become "more than just a stadium" since agreeing to a deal with the team in 2019, Mathew Steenhoek, vice president of development at Hoffman & Associates, said at a Bisnow event earlier this year.

The development is slated to join another 2M SF mixed-use community spearheaded by a team of Akridge, National Real Estate Advisors, Blue Coast Capital and Bridge Investment Group in Buzzard Point. That development, branded as The Stacks, secured a $367M construction loan from Bank OZK in April.

Steenhoek said he believes Buzzard Point, a neighborhood once dominated by industrial space and the U.S. Army's Fort McNair, can become the connective tissue sewing together The Wharf, which his firm co-developed, with the broader Navy Yard and Capitol Riverfront area.

"When I look at it on a map, I'm like this is the hub," Steenhoek said in August. "There's a huge nexus of opportunity for that space to play off of all these things."

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