When It Comes to Holiday Shopping, The i’s Have It: You Don’t Even Have To Open Your Laptop This Year

Holiday shoppers should expect to see more pop-up shops, mobile commerce and discounts this year, according to a holiday trends report from CBRE.

Not all retail sales will transfer to online, although plenty will — so keep that iPhone and iPad handy. One-third of holiday shopping will be done on phones and tablets alone this year, the report said.

“As e-commerce reshapes modern retailing, blurring the lines between online and in-store activity, retailers and shopping center owners must continue to adapt with fresh approaches,” CBRE Head of Retail Research for the Americas Melina Cordero said.

Charlotte landlords should be prepared for shorter-term leases, CBRE Charlotte senior associate Katherine Southard said. Constantly rotating pop-up shops encourage variety for shoppers and experimentation for retailers.

"Millennials continue to crave the social aspect of visiting stores and dining out,” Southard said. “Because they are more comfortable with technology and typically research products before entering a store, we may see non-food retailers shrink their footprints or employ fewer sales associates.”

This may contribute to a rise in discounting as online and brick-and-mortar retailers compete on price, the CBRE report said.

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's Charlotte Newsletters
Related Stories

Philly Retail Momentum Spills From Rittenhouse Into Northern Liberties

Forget Buildings, Retailers Are Leasing Environments

Immigration Crackdowns Dealt LA Businesses A Multimillion‑Dollar Blow

Mamdani Adds Millions To Program Helping Retailers Negotiate With Landlords

How JLL Uses Experiences To Give Retail Customers 'A Reason To Be There'

What Charlotte Wants To Learn During Its 150-Day Moratorium On New Data Centers

Culver Commons To Bring New Dining, Retail Options To Bustling Suburban Los Angeles Location

Sony Reopening Hollywood ArcLight, Cinerama Dome Theaters

Cracker Barrel Closes Sale-Leaseback On 26 Stores, Sells 35 Maple Street Biscuit Restaurants

Icahn To Retain Real Estate In $700M Sale Of Pep Boys

Houston's Competitive Retail Market Brings Quick Backfills, In Most Cases

Verizon To Sell 274 Retail Locations, Lay Off 500 Office Workers