News
Orlando State of Market

Build for the Boomers (and Their Echo)

New home sales are up. So is homebuilder confidence. But will people to return to pre-recessionary attitudes about the importance of owning a home? Trumark Homes’ new SVP of operations David Prolo tells us yes, but persuading them won’t be easy. Step one: identify opportunities to build in land-constrained markets within 40 minutes of major job centers in LA County, OC and San Diego. Next: create housing for two key demographics, baby boomers and echo boomers. “We believe that if we deliver properties with innovative architecture, we’ll be able to grow market share,” David says.

Continue reading this story with a free account

Log in or register
Related Topics: Trumark Homes
Sign up for more articles like this
Subscribe to Bisnow's Orlando Newsletters
Related Stories

Federal Government To Sell Nearly 31K SF In Five Points: The Denver Deal Sheet

Avison Young Had Assets Frozen By Bank Over Unpaid Taxes

Artificial Intelligence Companies Reshaping Dublin Office Demand As OpenAI Confirms HQ

Mars Factory Overhaul Stalls As Candymaker's Chicago Expansion Accelerates

Camden Property Trust Sells West Coast Portfolio, Clears $1.5B Target

Empire State Building Observation Deck Hemorrhaging Visitors, Value

Cortland, Pulte, INVH, Walker & Dunlop Execs Talk Changing Demographics, AI

America's War Machine Is Growing, Sparking A Defense Real Estate Boom

Boca Raton's New Leaders Throwing 'All Kinds Of Curveballs' At Developers

CBRE Posts 16% Revenue Growth In Q2 As Data Center Business Shines

How Metropolis Is Bringing Parking Into The Future With AI And Recognition Technology

While Chicago Development Stalls, Fulton Market Keeps Building