High-end Developers Using Philanthropy To Woo Buyers

The luxury condominium market remains competitive and developers are always looking for ways to stand out from the crowd. Some high-end developers have added a philanthropy angle to sales pitches to appeal to socially conscious buyers, reports the Wall Street Journal. JMH Development LLC is expected to announce this week that it will donate $20k for every seven-figure condominium sale at Three Hundred Collins in Miami Beach. The Brooklyn-based developer has sold nine of the boutique project's 19 units and will make the donations to a nonprofit organization that provides clean water to impoverished areas in Ethiopia and Nepal.

Canada’s Westbank Projects last year announced plans to donate money to World Housing. The organization builds and donates houses to families in underdeveloped countries. Westbank will donate $2.9k for each condo it sells at Vancouver House, a 59-story building slated for completion in 2019. Donations will be used to build homes in Cambodia where $2.9k will cover the cost of an individual home. To date, almost all of the units at Vancouver House have sold except for a few penthouses. [WSJ]

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's National Newsletters
Related Stories

From Pandemic Darling To Cautionary Tale: Pickleball Clubs Face A Reckoning After Betting Big On Retail Space

Weil Gotshal Wind-Down Leaves 830K SF Hole In America's Office Market

Blackstone Mortgage Trust Reports Unexpected Q3 Net Loss

Tyko Capital Sets New Record For Florida's Largest Construction Loan

Office Recovery Moving Faster Than Expected, CoStar Finds

How Microsoft, Coca-Cola And Amazon Are Adapting Their Offices For AI Age

CoStar To Acquire Aerial Imagery Company For $730M

BXP Execs See Better Returns In Building Offices Than Buying Them

JLL's Q3 Revenue Surges Amid Strong Leasing, Capital Markets Activity

Fed's Pause Gives CRE Little Relief As Yields, Midterms Freeze Deals

Ackman-Ziff Leverages National Reach And Boutique Approach To Navigate CRE Markets

Welltower Stock Slumps Despite $21B Buying Spree, Soaring Income