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Healthy grocer Whole Foods is making major changes in its business model, shifting from "whole paycheck" to opening its new discount "365" stores.
The discount strategy may be the right move, as high rollers have predicted a coming recession, where consumers could be strapped for cash.
Yet, Whole Foods co-CEO Walter Robb tells Bloomberg he's not worried about consumers having less money. "People prioritize the things that they're eating at a higher level," he says.
In our Video of the Day, Robb goes on to break down the company's growth strategy as it moves into new markets. Check out what he had to say.
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