TIGER OF SOCIAL MEDIA

If you aren't lucky enough to be headed to Augusta this week, you can get your fill of golf (or at least Tiger Woods) online. LBi Atlanta, which has been tracking the Masters conversation on social media platforms, reports that people are starting to chat more about Tiger?s golf and less about his scandals. Either way, when they're discussing the Masters they're discussing Tiger. 63% of blog entries and tweets that mention the Masters also mention Tiger. By contrast,Phil Mickelson is only mentioned in 5% of blogs and 1% of tweets.

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