| We snapped Greg Maloney, CEO of Atlanta-based JLL Retail this week, also at ICSC. JLL Retail leveraged RECon's huge stage to stress the importance of social media to the retail industry. "Adopting an integrated digital media program is no longer merely important, but absolutely crucial," Greg says. "Staying relevant means staying on top of social and digital media. We must engage with our consumers rather than talk at them." They're strong words, but Greg walks the walk. He and his colleagues blogged nonstop while in Vegas. Read what they had to say athttp://www.joneslanglasalleblog.com/icsc/. |
BLOGGING CEO
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Greg Maloney, JLL Retail
