Pop-Up Shopping

We learned you don't have to hit the malls to do holiday shopping. SNOA Sleepwear founder Anh Oppenheimer and biz partner Susan Robinson set up a pop-up shop last night at Hotel Zetta last night to show off their cozy wares. Anh targets San Franciscans who want to stay warm while still feeling sexy at night; she was inspired to create the line after realizing an oversized sweatshirt atop a black negligee just isn't a good look. (Our first inclination, putting the negligee outside the sweatshirt, shows why we're not in fashion.)

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