How to Engage the Media

Bisnow's own DFW reporter Tonie Auer (far left, with Fort Worth Star-Telegram's Steve Kaskovich, KXAS NBC DFW's Stephen Wright and Fort Worth Business Press' Robert Francis) spoke at the Fort Worth Chamber of Commerce Media Workshop Tuesday at the Fort Worth Club. Some tips you may want to keep in mind when sending out news releases: be short and to the point, set yourself up as an expert in your industry niche and be available to comment when asked. And give Bisnow all of your exclusives (OK, we made that one up, but we do like it.)

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's Dallas-Fort Worth Newsletters
Related Stories

JVP Development Is Betting $37M Of Its Own Money That Frisco Is Ready For Spec Office

Federal Government To Sell Nearly 31K SF In Five Points: The Denver Deal Sheet

Avison Young Had Assets Frozen By Bank Over Unpaid Taxes

Artificial Intelligence Companies Reshaping Dublin Office Demand As OpenAI Confirms HQ

Mars Factory Overhaul Stalls As Candymaker's Chicago Expansion Accelerates

Camden Property Trust Sells West Coast Portfolio, Clears $1.5B Target

Empire State Building Observation Deck Hemorrhaging Visitors, Value

Cortland, Pulte, INVH, Walker & Dunlop Execs Talk Changing Demographics, AI

KKR-Affiliated Data Center Developer CyrusOne Names New CEO

America's War Machine Is Growing, Sparking A Defense Real Estate Boom

Boca Raton's New Leaders Throwing 'All Kinds Of Curveballs' At Developers

CBRE Posts 16% Revenue Growth In Q2 As Data Center Business Shines