Frisco was built on a handshake. Frisco Mayor Maher Maso (pictured with moderator Mark Hill) told attendees at Bisnow's Platinum Corridor event that a functioning relationship between business and government is crucial. Frisco has been one of the fastest-growing cities for years now, but it's a family city and that has to be taken into consideration when dealing with business, Maher said. One-third of the city's residents are under the age of 17 and roughly three schools are built a year.
A strong relationship between new buildings like The Star and FISD is an example of how they can both be mutually beneficial.
Other speakers, including Cushman & Wakefield market leader Ran Holman and Wolverine Investments managing principal Jim Leslie, said there are three major factors to the booming Frisco economy: proximity to airports, quality of the infrastructure and the right timing. We're just now really beginning to see how the plans from 20 years ago are shaping us, Jim says—it's a masterfully planned city.
For a suburb, Frisco also excels at tourism. City concerts and sporting events (Frisco just signed a deal with the NCAA through 2020) bring in close to $10M a year, the Mayor said.
Pictured are Mark Hill, Ran Holman, Mayor Maher Maso and Jim Leslie.
Jim says that while the $5B Mile is huge (it's actually at $5.7B, so a name change to $6B Mile may be imminent), there are other major areas in Frisco worth mentioning. He joked that the intersection at Main and The Tollway should be called the $1B intersection. He tells us communities that give a "European village" feel are very appealing to people looking to work, live and play in proximity.
We've got plenty more from our panels: check back tomorrow for more coverage!
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