FOLLOW BACK

We got Cushman & Wakefield's Ken Ashley  to send us a recent pic of he and his son, Johnathan, at a Kansas City Royals game. Ken is among a handful of local CRE pros whose social media acumen(especially his blog) was highlighted by The Duke Long Agency's founder  Duke Long, an Indianapolis CRE pro who has also become something of an online guru  of CRE social media.

 
We chatted with Duke about the adoption of social media and CRE. Overall, it's been slow, but more are discovering that it can boost a personal brand (which is what being a broker is really all about). ?Social media starts that  face-to-face  with somebody. If you don't get that face-to-face, you don't stand a chance," Duke tells us. But doing comprehensive, readable, and followable social media takes effort, which is why he cobbled together a list of those he feels are the best-of-the-best social media people and orgs across the nation. Among other honorees include the Twitter accounts of Wilbert News Strategies PR guru Tony WilbertCorenet Global (based in Atlanta), and Bull Realty CEO Michael Bull, as well as the blog to CREW Atlanta. Duke says that, ultimately, no amount of social media will guarantee a broker will get more business. ?There are people out there right now who will  never have a profile  online ? and will make millions, God bless them,? he says. ?Of the biggest and best deals I've ever done, one was on a  golf course  and one was on a country club.?

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's Atlanta Newsletters
Related Stories

£1B Property Group To Buy Huge Chunk Of Collapsed NCP Car Park Empire

1,300 Projects Potentially Paused Due To Suspension Of Quality Inspectors

EXCLUSIVE: Georgia-Pacific Scraps Conversion Plans For Its Atlanta HQ

Walker & Dunlop On Why The Housing Market Is More Balanced Than It Appears

Passco Sells Buckhead Apartment Complex: The Atlanta Deal Sheet

Baby Boomers Help Push Atlanta Medical Space Rents Above Traditional Office

California Duo's Ponzi-Like Investment Scheme Unravels With Bankruptcy, SEC Charges

Prominent Philly Caterer Sues Town Officials Over Vineyard Plans In Bucks County

Houston Firm Hires Former Floor & Decor Exec As President Of New Offering

Deutsche Finance Alleges BVK Is Responsible For CRE Portfolio Losing $1B In New Lawsuit

Related Cos. Sells Alpharetta Apartments For More Than $100M

'This Is A Big Change For Me': Leslie Cohen Launching New Company After Leaving Davis Cos.