SUPER BOWL'S BIG RETURNS
|We’re 11 months from Super Bowl XLV, so of course the Texas-sized hype has started. 500k Texans and 147k non-Texans (a shortcoming we'll forgive) will descend on the region. That’s a $611M economic impact, says host committee prez Bill Lively.|
At the Dallas CREW luncheon yesterday, Bill said a huge build-up will start this fall, with signage on buildings and multiple events. As the fourth largest US metro area, 275 leaders (most cities have about 20) from Collin, Dallas, Denton, and Tarrant counties are on the host committee. Bill likens Fort Worth and Dallas to end zones, with Cowboys Stadium on the 50-yard line of I-30. Bill, with committee chairman Roger Staubach, wants the game to unite the region: “We know the words to kumbaya, but we don’t sing it just yet.”
Bill says the NFL has a $33M punch list (they don’t mean rum runner or trash can), which includes commitments North Texas made to host the game. “We did something unique by creating legacy programs that will live after the game,” Bill says. Three were created: Service Learning in North Texas—aka, SLANT 45 (also a Troy Aikman-Emmitt Smith play, btw), which promotes community service and art; a Youth Education Town Center for at-risk teens in east Arlington; and the Taste of the NFL, with all 32 teams sending a master chef from their cities.
Sporting green (but no Irish accents), GE Real Estate’s Laura Owen Martindale and Old Republic Title’s Trisha Ewert bookend RBC’s Kathy Miller and Hudson Peters Commercial’s Cincha Kostman. Working on the equity side, Laura is steadily closing third-party loan restructures and extensions. Covering all of North America, she says everything is rolling from California to Dallas to New York, whether it’s multifamily, office, or industrial.
Dallas CREW prez Jill Warren (of Jackson Shaw), Brown McCarroll’s Irene Hosford (past CREW prez and founding member), and Kassandra McLaughlin. Jill says CREW is focused on its April 19 golf tournament at Gleneagles Country Club in Plano. Cost is $625/player and proceeds benefit the Dallas Women’s Foundation, the UT Southwestern Medical Center, and the CREW Foundation. In its 24th year, the event has raised from $90k to $170k each year for many charities. Not a golfer? You can still contribute at the 19th hole party afterward. More info.