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Marriott and Inter IKEA Launch New Hotel Brand

Washington DC
Marriott and Inter IKEA Launch New Hotel Brand

nelsonmig

This morning in Berlin, Marriott and Ikea parent Inter IKEA announced they're launching a new hotel brand called Moxy. Greenberg Traurig's Nelson Migdal, who's on site at the International Hotel Investment Forum, tells us the brand will debut in Europe and will be a big hit with the Gen X and Gen Y traveler--it includes a 24-hour cafe/bar and rooms that aren't too big or too small, but just right. Here's Nelson with Tim Grisius, SVP of lodging development for Ritz Carlton.