We're in New Yorkfor the NYU hotel conference, so of course we saw familiar faces. (The sun never sets on DC's hotel empire. Though if you put a sign on the door, the sun will come back later.) We snappedRockville-based Choice Hotels CEO Steve Joycetelling the crowd his firms biggest opportunity is the "conversion" biz, particularly in largely unbranded Central Europe and the UK. Independent hotels are having a hard time competing on distribution channels and are looking for a known name. Its our next big push, he says. Thursday, Steves back in Rockville with Foulger-Pratt principal Clayton Foulger and local/state government officials to cut the ribbon on Choices new international HQ in Rockville Town Square.
Yesterday at the NYU Hotel Conference
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Central Europe
, Rockville Town Square
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