Title: EVP, Rubenstein.
What that means: Co-heads Rubenstein’s storied real estate PR practice, one of the firm’s original building blocks.
Clients include: Extell, LeFrak, Rudin, L&L, Jack Resnick & Sons, Macklowe, and Savills Studley.
Company: Founded by Howard Rubenstein 60 years ago; approx 200 employees.
Big date coming up: October will be 50 years since Steve first joined Rubenstein in 1964.
How he found his way there: Met Howard when Steve was a reporter for the Brooklyn Daily Eagle and then Real Estate Weekly. Howard had already been in business 10 years.
Detour: Went out on his own in ’69, then folded practice back into Rubenstein in 1990.
Why company charges retainer rather than hourly fee: “Never met a client who cared how long or little time it took to get something done, even if you do it with a two-minute phone call.”

Secret to success: Not afraid to hand out business card.
Grew up in: The Bronx.
Favorite music: Country.
Fave movie: Scent of a Woman.
Book: Any bio of Harry Truman.
Fave vacay: Home at Lake Winnipesaukee, NH.
Fave restaurant: Peter Luger.
Why: World’s greatest steakhouse. Not only that, but Howard’s wife’s family owns it.
Sports: Played basketball at former powerhouse CCNY.

In background: EVP Rick Matthews.
When he joined: 1998.
When he returned: 2005 after a stint as PR chief for Trizec Properties.
Clients include: Tishman Speyer, SL Green, Square Mile Capital, Paladin Realty Partners, Olshan Properties, USAA Real Estate Co, and RKF.
Fave music: Zydeco.
Fave Movie: Groundhog Day.