This morning, at the networking and referral org BNI's weekly meeting of Lucky Chapter 62 at the Union Square Ballroom, each member got 30 seconds to do a commercial for his or her business goals and to get referrals. Eastern Consolidated’s Alexander Hill is no traditionalist; he regularly raps his. Click here to watch his spiel, including how he’s like Jay-Z. Because our video camera didn’t work for us on the first try, we shot it again, this time including some back-up beatboxers you might recognize.

Chapter 62 members include bakers, dentists, social media pros, and plenty more, including a healthy dose of real estate folks like Borah Goldstein’s Mike Nerenberg, Cole Schotz’s Jordan Metzger, Homeier & Law’s Clem Turner, Alexander, Fidelity National Title’s Tim Oberweger, Abe Silbar, Lionsgate Finance’s Joseph Meerbaum, and Corcoran’s Josh Doyle, as well as UBS Financial Services’ Andrew Kahner.