News
National Multifamily

SEATTLE: The Future of Lease-Up?

Show it to them, and they'll lease. That's Seattle developer extraordinaire Kemper Freeman's thinking when it comes to attracting tenants to the new expansion of Lincoln Square and Bellevue Square (including 550 apartments). To help them visualize, Kemper unveiled plans recently for the 4,100 SF Studio Expansion Experience Center, which he calls an “experiential” sales center with “technology that didn't exist only a few years ago.” A model of Kemper Freeman's 50 acres can be lit up by floor or specific space. Near the model are floor-to-ceiling screens that can show the view from anywhere in any of the future buildings, along with how any interior space looks in 3D. (And you thought Minority Report was only a movie.) Do you think other apartment developers will catch wind and employ similar technology?

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's National Newsletters
Related Stories

Wall Street Impatient For Big Tech Returns On Data Center Spending

As AI Adoption Ramps Up, Half A Million Property Managers Are In The Crosshairs

Treasuries Hover Around 4.7% As Wall Street Questions If Warsh Is A 'Dove In Hawk's Clothing'

Avison Young Had Assets Frozen By Bank Over Unpaid Taxes

Camden Property Trust Sells West Coast Portfolio, Clears $1.5B Target

Churchill Downs Plans To Sell 9 Casinos, Focus On Horse Racing

Bringing Stability And Savings To CRE Insurance Through Working Layer

More Hotel Owners In Need Of Cash Are Getting It From The Big Brands

Former Arms Dealer Targeting Heartland Apartment Takeover Files For Bankruptcy

SEC Charges REIT, Its Founders With Alleged $152M Fraud Scheme

Equinix Ramps Up Spending Plans Amid Faster-Than-Expected AI Shift

Cortland, Pulte, INVH, Walker & Dunlop Execs Talk Changing Demographics, AI