With disruptive companies like Airbnb radically changing the landscape, the hospitality industry is transforming every day. Are hotels stronger than ever or on the brink of extinction? Is Airbnb’s expansion into multifamily a doomed venture or a veritable gold mine?

At Bisnow, we try to keep ourselves and our attendees ahead of the curve, and that’s why we got Airbnb executive Chip Conley (center top) and SLS legend Sam Nazarian (center bottom) to headline Bisnow’s first national lodging conference—part of the Bisnow Lodging Innovation Series (BLIS)—on the West Coast.

Chip and Sam’ll be joined by other hospitality disruptors, including Commune Hotels CEO Niki Leondakis (bottom left) and top execs from Expedia, Hotel Tonight and Google Travel. Also in attendance will be ACE Hotel president Brad Wilson (left center), and other pioneers like Auberge Resorts CEO Mark Harmon (top left), KHP Capital Partners CEO Mike Depatie (top right) and Athens Group COO Jay Newman (right center).

BLIS provides not only networking opportunities that you’d find at other conferences, but incredible programming—all compressed into a single day, at affordable prices and in an intimate setting where you can mingle with the speakers.

Our past BLIS confererences on the East Coast have included the likes of hotel icon Bill Marriott (pictured), Marriott CEO Arne Sorenson, Hilton CEO Chris Nassetta, MGM CEO Jim Murren and former Trump Hotels COO Jim Petrus.

Click the link and mark your calendar for April 28. We hope to see you there.