The Workshop Will Cover
Who Are Family Offices?
- Decision-making dynamics, check sizes, risk appetite and timelines
- How to approach single-family vs. multi-family offices
Investment Structures that Work
- Joint ventures vs. co-GP partnerships
- Direct LP vs. platform investments
- Examples of real capital stack structures and governance terms
Case Studies in Action
- Fred & Rise Capital: Scaling an industrial platform via joint venture with a single-family office
- Rachel & Grove Living: Building a lifestyle rental platform through a co-GP with a tech founder’s family office
- Dee & Solace Communities: Attracting LP capital from family offices to expand a wellness-oriented housing brand
Building Your Family Office Network
- Where to find them—and how to get introduced
- Warm intros vs. cold outreach
- Email strategy, social media presence and follow-up frameworks
Marketing Materials & Outreach Strategy
- Building a pitch deck that speaks to family offices
- Writing compelling cold emails
- Targeting based on themes, sectors and values
Live Workshop: Build Your Outreach Campaign
- Write your cold email to a family office
- Customize your marketing deck using our template
- Receive feedback on your campaign and investor list
Term Sheets & Real-World Negotiations
- Walkthrough of a family office JV agreement
- How control, promote and exit terms get negotiated
- Interactive term sheet drafting exercise