What People Want From Co-Living Isn’t What They’re Getting

The concept of co-living continues to gain momentum as the cost of living rises in regions across the U.S., but what co-living companies like WeLive, Common and Ollie are offering may not align with what consumers want.

A survey conducted by Space10 — the research lab run by Swedish furniture maker IKEA — found that beyond people wanting to be social and connect with peers in a meaningful way, those who participated in the survey showed a preference for living in smaller groups of between four and 10 people, Fast Company reports.

While they did not want to share bedrooms or bathrooms, the respondents were happy to share kitchens, workspaces, gardens and the internet. Participants also preferred to decorate their own private spaces but wanted a designer to furnish common areas and shared spaces.

This is contrary to the model many companies on the market are offering. Rather than building smaller homes to house a limited number of people and facilitate more intimate relationships, WeLive is building a 36-story skyscraper in Seattle that will have 384 apartment units, while Ollie recently introduced an apartment building in Queens, New York, that offers 470 furnished apartment units.

While apartment buildings can feel more isolated than smaller spaces, they do offer one of the most important features noted by survey participants — privacy.

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's National Newsletters
Related Stories

Bottoms Wins Georgia Governor's Race With Pledge To Boost Affordable Housing

Democrats Win Congress As America's Data Center Backlash Hits The Ballot Box

U.S. Hotel RevPAR Surges 7% In Q3, But Expect Easing From Here

Stock Sell-Off, Bond Market Jitters Signal Financing Trouble For AI Data Centers

Supertall Assemblage Comes Together At Long-Vacant Midtown Site: The N.Y. Deal Sheet

Suburban D.C. County Weighs Microhousing As Affordability Salve

Fannie Mae, Freddie Mac Rewrite Underwriting Standards For NYC's Rent Freeze

Starwood Launches Residential Land JV Targeting $1B In Annual Originations

RealPage Antitrust Case Ends With Nearly $360M In Settlements For Renters

ZOM Living Entity Files For Bankruptcy To Fund Fight To Overturn $323M Judgment

How Colliers Engineering Helped A Struggling Dam Move To The Head Of The Class

Real Estate's Bottom Rung Is Getting Harder To Reach — And Now It Wants AI Skills