As commercial real estate services firms continue to build their digital product offerings to compete in the increasingly tech-dependent industry, JLL has launched a new, cloud-based project management platform for its Project and Development Services division, the company announced on Monday.

The new service comes in partnership with PropTech startup Clarizen.

Clarizen's software services include the ability to automate processes that the user establishes manually and the creation of a customizable database for all manner of data input by both vendors and users, according to the company's website. The goal is to provide information on development projects' progress more currently and with more detail.

For its clients, JLL will add its own offerings, like its trove of data and virtual reality resources. In its announcement, the company promised that its platform is adaptable to future advancements in data gathering and artificial intelligence.

JLL has previously invested in PropTech through its partnership with asset management platform VTS. Its PropTech initiatives have been advanced through the launch of its CRE tech division, JLL Spark, a global division dedicated to technological advancements and digital products. That division created the JLL Spark Global Venture Fund, dedicated to investing in PropTech startups.

Working with JLL Spark and the new project management platform is former Google executive Vinay Goel, whom JLL hired as chief digital products officer in July. Goel leads the digital element of JLL's Corporate Services division, while JLL Spark's primary purpose is acquisition of new technology and startups.

CORRECTION, SEPT. 27, 10:15 A.M. ET: A previous version of this story misstated JLL's new platform as a property management tool, as well as Goel's connection to JLL Spark. This article has been updated.