J.P. Morgan Asset Management, an investment giant with $89B in real estate holdings, has named a new executive to lead strategy for some of its primary real estate funds.

The firm brought on Josh Myerberg as managing director and head of portfolio strategy for its core and core-plus real estate Americas investment platforms, it announced Wednesday.

He will also manage the firm's strategic property, special situation property and U.S. real estate income and growth strategies. The role is a new one for J.P Morgan Asset Management, which billed the hire as evidence of its growth potential.

Myerberg comes from Morgan Stanley, where he served as managing director of the bank’s real estate business. He was responsible for sourcing, underwriting and executing transactions on the West Coast for the bank’s real estate funds, according to the announcement.

At J.P. Morgan, he will report to Head of Real Estate Americas Chad Tredway, who was tapped to lead the bank's asset management team in December.

“The real estate franchise is extremely well positioned for growth,” Tredway said in a statement. “We are experiencing significant momentum in our U.S. business, and this new role will further solidify our leadership in the industry.

“Josh's track record, two decades of experience and strategic vision will be instrumental in driving the growth and positioning of our equity funds,” he added.