Houston Office Update
Development, Demand, Tenants, and the Future of Space
Event Ended On: Tuesday September 30 2025
Registration Questions?
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Event Host
GreenStreet
GreenStreet is a mixed-use district unlike any other in downtown Houston, redefining urban lifestyle in the heart of the central business district. This four-block, 611,000-square-foot development features a 260,000-square-foot Class-A office tower, 326,000 square feet of retail space, and marquee tenants including House of Blues, Punch Line comedy club, The Laura Hotel, and Lifetime Fitness. Visit www.greenstreetdowntown.com and follow @greenstreethou.
Speakers and Panels
Rebuilding Value: Development, Distress, and Reinvention in Houston’s Office Market
Shaping Houston’s Next Office Era: What Tenants Want and How Developers Are Responding
Vince Strake
Scooter Hicks
Marc Perilloux
Alba Penate-Johnson
Why You Should Attend Houston Office Update
What You’ll Learn
- Despite a 26% overall office vacancy rate, why are developers still breaking ground on new Class A projects in Houston? Who is financing these deals, and what demand trends are they betting on?
- When does it make more sense to reposition a struggling office building versus converting it to another use — like residential, hotel, education, or mixed-use? What factors tip the balance?
- How are tenant expectations evolving in Houston? Are companies truly downsizing but upgrading, and how do building features (conference centers, wellness amenities, green certifications) influence leasing decisions now?
- What financing options exist for repositioning or converting high-vacancy office buildings in Houston today? Are traditional banks participating, or are private lenders and equity funds the dominant players?
- How critical are amenities like outdoor terraces, wellness centers, hospitality lobbies, and high-tech infrastructure in winning leasing commitments? Are they now "must-haves" rather than perks?
- How are tenant preferences driving suburban vs. urban leasing trends? Are law firms, tech firms, and energy companies moving toward different types of environments?
Why This Matters:
Houston’s office market is at a pivotal moment. After years of overbuilding and pandemic-driven disruption, tenant expectations have fundamentally changed and with them, the blueprint for office development. Companies today are no longer chasing cheap space; they are seeking environments that support employee well-being, collaboration, and flexibility, whether that’s in a trophy tower downtown or a boutique suburban office within a mixed-use community. At the same time, the makeup of Houston’s tenant base is diversifying beyond traditional energy giants to include law firms, healthcare organizations, tech firms, and startups tied to clean energy and life sciences. These shifts are forcing developers to rethink everything: how projects are financed, where they are located, what amenities are essential, and how buildings can adapt to future needs. For landlords, missing these signals could mean years of vacancy; for tenants, finding the right space could be critical to recruiting and retaining top talent. Understanding these evolving dynamics isn’t just important, it’s essential for anyone investing, developing, or leasing space in Houston today. This conversation will offer a firsthand look at the demands shaping the market and the strategic responses that will define Houston’s next generation of office success.
Articles You Should Read:
Novel Leases Up, Flips Greenway-Area Office Building In 20 Months: The Houston Deal Sheet
MetroNational Makes Biggest Bet In A Decade With Former Marathon Oil HQ Buy: The Houston Deal Sheet
2 Office Investment Sales Could Portend New Tenant Interest: The Houston Deal Sheet
More Than 3% Of Houston’s Office Market Is Slated For Conversion
6-Story Office In Autry Park Mixed-Use Development Adds To Thinning Houston Pipeline
Joint Venture Buys 806K SF Houston Office Complex For $58.4M
Houston Commercial Property Values Inch Up Despite A Year Of Storms And Distress
Houston Leads The Nation In Discounted Office Sales
'The Extra Push': How Marketing Became The New Survival Tactic In U.S. Office Leasing
For questions, recommendations, comments or press inquiries please email our Senior Event Producer Virginia Baker at virginia.baker@bisnow.com
To request disability-related accommodations, please contact claire.ahrens@bisnow.com no later than seven business days before the event.
Venue
GreenStreet
1201 Fannin St
Houston, TX 77002
Floor: Floor #10
Parking Information:
PARKING GARAGE
Parking is available in the attached garage located at 1320 Fannin with entrances on Fannin and Clay. Garage map HERE. Parking will be validated by Rebees - be sure to get the validation sticker at registration.
DIRECTIONS FROM GARAGE TO EVENT
Level 3 of the garage connects to level 2 of the property by way of the sky-bridge. Once you cross over the sky-bridge, walk towards LifeTime Fitness. Once able, turn right walking past LifeTime’s front entrance. Continue walking past the white “Love Your Life” LifeTime signage towards the lobby entrances. The registration table will be to your right. Event is on level 10 of the Tower.
METERED PARKING
Pay-to-park stations and meters are available during the day on downtown streets.
Agenda
| Time | Activity |
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8:00 AM 9:00 AM |
Registration, Networking, & Breakfast
Enjoy a handcrafted specialty coffee from Victory Coffee Cart on us!
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9:00 AM 9:45 AM |
Rebuilding Value: Development, Distress, and Reinvention in Houston’s Office Market
Houston’s office market faces a defining crossroads: new trophy towers still rise amid record vacancies, aging buildings tumble into distress and foreclosure, and the promise (and peril) of adaptive reuse looms large. Explore the full lifecycle, from new ground-up development to distressed asset takeovers to conversion strategies, asking how stakeholders can drive value in a bifurcated, uncertain environment.
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9:45 AM 10:30 AM |
Shaping Houston’s Next Office Era: What Tenants Want and How Developers Are Responding
Tenant demands are driving a profound evolution in Houston’s office market. From trophy towers downtown to suburban mixed-use campuses, today’s occupiers seek more than just square footage, they want flexibility, amenities, location synergy, and experiences that can lure employees into the office. Explore how developers are adjusting their designs, financing models, and location strategies to meet new tenant priorities, and how Houston’s diversified tenant base is reshaping the city’s office future.
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10:30 AM 11:00 AM |
Post-Panel Networking
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