Atlanta State of the Market

Tue Jun 18, 2024

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Atlanta State of the Market

Name: Atlanta State of the Market
Start: 2024-06-18T08:00:00-04:00
End: 2024-06-18T13:00:00-04:00

A Finance, Investment And Development Outlook on the Projects And Asset Types Leading Atlanta CRE

Tuesday June 18 2024 @ 8:00 AM EDT

$205.00 - $209.00

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What You're Getting

Breakfast
Insightful panel discussions from industry experts
Dedicated networking time

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Speakers and Panels

Investing Across Asset Types

Where investment activity is concentrating, and identifying opportunities for returns in the market

Ambrish Baisiwala

CEO, Portman Holdings

Matt Bronfman

Matt Bronfman is a Principal and the Chief Executive Officer of Jamestown. Mr. Bronfman joined the company in 1998 as General Counsel and in 2002 was named Managing Director and Chief Operating Officer. He became CEO in 2012, and is responsible for managing Jamestown’s global operations and overseeing corporate strategy and execution. Under Matt’s leadership, Jamestown has grown its portfolio of assets in the U.S. and expanded into Latin America and Europe. Mr. Bronfman has more than 25 years of experience in real estate and has led the acquisition, redevelopment and oversight for over $20 billion in projects, including Chelsea Market in New York City, Ponce City Market in Atlanta, Industry City in Brooklyn, the Innovation and Design Building in Boston, and Ghirardelli Square in San Francisco. Prior to joining Jamestown, Mr. Bronfman practiced law at Holland & Knight. He currently serves on the boards for the Atlanta BeltLine Partnership, the Metro Atlanta Chamber, the Jewish Federations of North America, and is Board Chair of the Jewish Federation of Greater Atlanta. Mr. Bronfman also serves as President of the board of Directors for the Jamestown Charitable Foundation, which supports nonprofits to help make cities more enjoyable places to live and work. He has been recognized as a leader in the industry and is a recipient of the Real Estate Roundtable President’s Circle Award; New York Observer’s 100 Most Powerful People in New York Real Estate in 2013 and 2014; Commercial Observer’s Top 100 Most Powerful People in Commercial Real Estate from 2015 to 2020; Atlanta Business Chronicle’s Most Admired CEO in 2017; 2019’s 100 Most Influential Georgians by Georgia Trend; and Atlanta Magazine’s Top 500 Most Powerful Leaders of 2019. Mr. Bronfman graduated Phi Beta Kappa and summa cum laude from Tufts University in Boston and attended law school at Northwestern University in Evanston, IL, graduating magna cum laude.

Jamestown

CEO, Principal

Matt Bronfman

CEO, Principal, Jamestown

Lisa Hurd

Lisa R. Hurd serves as Executive Vice President at Atlanta-based real estate investment and development firm The RADCO Companies. As the co-head of the RADCO Investment division, Lisa oversees Capital Markets, Asset Management, and Dispositions for the firm. Lisa’s team structures and raises private equity capital, sources creative and accretive debt, manages investment performance, debt, and investor relations for all assets under management, and oversees dispositions activity within RADCO’s multifamily, JV equity, and hotel portfolio. Lisa has spent her entire career at RADCO and has held multiple roles within the firm during its unprecedented growth following The Great Recession. Beginning her career as an Asset Manager, Lisa oversaw the operations, renovation, repositioning, and ultimate disposition of 5,000 apartment units in multiple markets. She also has worked in both Capital Markets and Acquisitions Analytics, where she underwrote hundreds of potential investment opportunities to expand RADCO’s multifamily portfolio. In her most recent role as Vice President of Capital Markets, Lisa raised more than $800 million in private equity capital and sourced over $3 billion in debt to finance RADCO’s investments while providing best in class investor relations management for RADCO’s network of over 1,000 high net worth investors. In addition to Lisa’s role at RADCO, she works with several organizations focusing on female empowerment and social equity. In 2016, Ms. Hurd co-founded Real Estate Network Empowering Women, Inc. (RENEW), an initiative to inspire, empower, and advance women in commercial real estate finance. After several years as Co-President, she still serves on the board of directors in an advisory capacity. She is also a board member and serves as Chairwoman of Resource Development for Cool Girls, Inc, a non-profit organization seeking to end the cycle of poverty, low self-esteem, and teen pregnancy for Atlanta girls. Lisa also is an active board member of Open Doors, an initiative led by the Atlanta real estate community with a mission to eradicate homelessness. Lisa also sits on the board of The RADCO Companies and serves as Treasurer of The Radow Family Charitable Foundation. In 2018, Ms. Hurd was featured as a “Woman to Watch” in commercial real estate finance by Globe Street’s Real Estate Forum.

The RADCO Companies

CIO

Lisa Hurd

CIO, The RADCO Companies

Jeffrey Graham

Jeffrey Graham entered the Property Tax Consulting industry with The Stallings Group in 2008 as a Consultant. He aided in the growth of The Stallings Group’s residential property tax appeal portfolio, and worked closely with the Stallings Group team to build his knowledge base in the commercial property side of the industry. Commercial property tax appeals became the focus, and Jeffrey Graham managed accounts for reputable clients such as Hines, Cbre, and Colliers. In 2012 The Stallings Group was sold to Paradigm Tax Group, at which point Jeffrey Graham was offered a position specializing in Commercial property tax appeals around the Southeast. After two years received a promotion to the level of Managing Consultant, which focused on the larger accounts with national portfolios of property. In that position he was involved with client management, new client sales, team building, strategic planning for the Southeast office. Jeffrey Graham consistently led the Southeast office in new clients sales, and learned a great deal about the marketing side of the industry. In 2016 Jeffrey Graham along with Bill Graham formed The Graham Group, which is a southeastern based property tax consulting firm. Jeffrey Graham has taken the roll of managing partner; along with managing client’s partners with Bill in the Growth of the client base, team, and reputation of The Graham Group. Jeffrey Graham and The Graham Group represent clients with Office, retail, Multi-family, Hotel, and Industrial portfolios. Jeffrey Represents clients with portfolios ranging from a single property to well over a hundred. Jeffrey specializes in property valuation thru multiple valuation methods such as Income analysis, comparable property analysis, Sales analysis, and cost of development analysis. Jeffrey has achieved many property value reductions over the years, and worked to partner with property owners and managers to ensure their property tax burdens reduced to favorable levels. One specific property reduction success story involves a Midtown Atlanta trophy office tower; the Fair Market Value of the property was lowered nearly 60 million dollars, which resulted in a tax savings of roughly 1.1 Million dollars. Jeffrey Graham is driven to see The Graham Group grow and build long lasting client relationships. He strives to be an active partner with taxing jurisdictions around the southeast, and continue to build his knowledge base of local legislation and tax laws.

The Graham Group

Managing Partner

Jeffrey Graham

Managing Partner, The Graham Group

Moderator

Rocky Horde

Partner, Burr & Forman

Placemaking Projects Defining Market Activity

The latest developments, the hurdles they face and their importance for their communities

Brian McGowan

President at Centennial Yards Company, A CIM Group Company

Cheri Morris

Cheri Morris develops and owns upscale mixed-use communities, with a focus on downtown revitalizations. Morris recently completed Alpharetta City Center, and is underway with Woodstock City Center, both as public-private partnerships with their host cities. Her earlier Main Street Woodstock development has garnered international attention as an unprecedented financial success and driver of ancillary economic development in its downtown environs. She was also on the teams that created downtown Rosemary Beach on Florida’s Emerald Coast, The Summit, one of the nation’s first and most successful lifestyle centers, Vickery Village in Forsyth County, Town Brookhaven on Dresden Drive, Luckie Marietta, a three-block dining and entertainment district on Centennial Olympic Park in downtown Atlanta, and Lime Grove, a mixed use resort in Barbados Morris & Fellows’ development projects have been awarded the “Development of Excellence” by the Urban Land Institute, cited as “Development of the Year” by the Atlanta Regional Commission, received the CNU International Charter Award for Best Neighborhood-Scale District, named “America’s Best Smart Growth Community” by the National Homebuilders Association, and “America’s Neighborhood” by Better Homes and Gardens Magazine. Cheri also consults to municipalities, creating downtown revitalization plans that combine her unique knowledge of both public-sector planning and private sector development. She is a sought-after thought leader in urban planning and a principal in public-private partnerships, often heading teams that redevelop the downtown districts of cities and towns based on her master plans. Morris served on the teaching faculty of the International Council of Shopping Centers for over 20 years. She is a frequent speaker for such groups as ICSC, Urban Land Institute, Congress for the New Urbanism and the Atlanta Regional Commission, and has contributed to several prestigious media outlets, including The Wall Street Journal, CNN, Shopping Centers Today, The Journal of Property Management, and Shopping Center Business. Active in civic planning, the arts and sustainable development, Morris has served on numerous civic and municipal boards and several Livable Centers Initiative planning teams in metro Atlanta, and is currently a member of the Urban Land Institute’s Livable Communities Council. She was the first Chair of the City of Sandy Springs’ Design Review Board, is on the boards of the Sandy Springs Conservancy, Act3 Theater, and Art Sandy Springs. Cheri is married to Terry Morris. The couple have two grown children, and four grandchildren, all of whom reside in Sandy Springs, Ga.

Morris and Fellows

President

Cheri Morris

President, Morris and Fellows

Jerome Russell

President, H.J. Russell & Company

Melissa Ahrendt

Executive Director of Real Estate, Stafford Properties

Chad Stacy

Senior Project Designer, Perkins & Will

Additional Speakers Participating

Steve Baile

CDO & COO, Selig Enterprises

Rahim Charania

Rahim B. Charania is a business leader with over 20 years of experience, acquiring and reorganizing business operations into efficient, highly profitable businesses. He has used his expertise in business management, strategic planning, finance and sales to distinguish himself as a leader and an innovator. Rahim’s entrepreneurial skills and creativity have shaped his vision into several successful businesses. Rahim serves as Founder and Managing Director of Woodvale, a leading alternative investment firm providing solutions for clients along with strong and consistent returns for investors. Woodvale’s deep experience in special purpose real estate development, equity capitalization and debt re-structuring creates a single source solutions provider for the needs of today’s commercial real estate market. In addition to Woodvale, Rahim has founded two other successful business that continue to make a measurable impact in the industries the serve. In 2011, Rahim founded American Fueling Systems (AFS) a national leader in the fueling industry, providing gasoline, diesel, compressed natural gas and Liquefied Natural Gas to the transportation and energy sectors. He has taken AFS from an idea to a nationally recognized leader in the energy and fuels marketplace. In 2016, Rahim created Three Ring Studios (TRS) and is now the Chairman of one of the largest Studio production campuses in Georgia’s growing film and TV production industry. With over 250,000 square feet of sound stages space and over 100,000 square feet of office space. TRS has positioned itself to be a premier facility for film and television productions of all types, offering an impressive array of sound stages, state-of-the-art post-production facilities and world-class support services amid an inspiring, historical setting. These successful businesses have afforded Rahim many opportunities to be recognized for his efforts by industry and civic leaders across the U.S. In 2011, Rahim was named one of Atlanta Business Chronicle’s Top 40 Executives under 40 and in 2012 Georgia State University honored him with the Outstanding Young Alumnus Award. In 2015, he was recognized as the Businessperson of the Year from the largest Chamber organization in the South East, the Metro Atlanta Chamber of Commerce. Rahim has been published in many publications including Forbes and Success magazines, sharing his business insights. He received his Bachelor of Business Administration Degree and Executive MBA from the J. Mack Robinson College of Business at Georgia State University.

Woodvale

Managing Partner

Rahim Charania

Managing Partner, Woodvale

Ryan Mills

Partner, Audit, CohnReznick

Why You Should Attend This Event

Why This Matters:

The Atlanta Commercial Real Estate market has gone through dynamic changes over the preceding 12 months. Previously dominant asset types such as multifamily and industrial have started to face headwinds through flattening rental rates and increasing vacancies due to a substantial amount of building activity. At the same time, one of the asset types that's made waves in recent years is the booming Georgia film industry, even as film studios have faced pressure from lengthy industry strikes and mounting backlash to the incentives that have contributed to sector growth.

Meanwhile, while still seeing financial and leasing pressure, there have been positive waves in the office sector and the retail sector has seen a nearly 10% reduction in vacancy from its 2020 challenges. What this means for investors searching for value in an environment with extremely challenging lending dynamics has been hard to determine. Some firms have ramped up fundraising to take advantage of distress in the marketplace, while others take more of a wait and see approach.

Developers are developing as they can, investors push deals through as they can, and the ecosystem at large continues to press forward. Particular neighborhoods throughout the city and its surroundings continue seeing transformational projects for residents and corporate tenants, and Atlanta remains an area that investors have considerable confidence in as it placed 4th in overall real estate prospects according to the respected PricewaterhouseCoopers report on emerging trends in real estate.

Join us as we delve into the areas where returns can be found, the asset classes where developments can secure financing and find leasing success. We discuss the projects that will resonate within their areas of town for many years to come, and where the film studio real estate market stands in an uncertain environment. Hear about the most pressing issues in the Atlanta real estate ecosystem from the players and firms that are engaging in industry-defining activity today to better equip you in search for your next deal.

What You'll Learn:

What asset classes are seeing the greatest success in securing construction financing at this stage of the heightened interest rate environment?
How is the film studio market navigating financing challenges, pressure from the state of Georgia on incentive programs, and the rebound from filming delays?
How are placemaking projects continuing to proliferate and what elements make the complications that accompany them worthwhile from an investment standpoint?
How are investors finding value in the acquisitions arena where a balance between buyers and sellers can be challenging to find?
Where is industry confidence in the continued success of Atlanta economically, and as a premier commercial real estate market?

For questions, recommendations, comments, press inquiries, or interest in sponsoring, please email Atlanta Event Producer, Brandon Elsasser, at brandon.elsasser@bisnow.com. To request disability-related accommodations, please contact brittney.bacon@bisnow.com no later than seven business days prior to the event.

Agenda

Time	Activity
8:00 AM 9:15 AM	Pre-Event Networking, Registration and Breakfast
9:15 AM 10:00 AM	Placemaking Projects Defining Market Activity -The latest developments, the hurdles they face and their importance for their communities.
10:00 AM 10:45 AM	Investing Across Asset Types -Where investment activity is concentrating, and identifying opportunities for returns in the market
10:45 AM 11:00 AM	Networking Break
11:00 AM 11:45 AM	Film Studio Reopening Impact on Usage & Development Activity -How the industry has rebounded from strikes impacting property performance, analysis on the incentive market, and potential for future projects
11:45 AM 12:30 PM	Regional Competitiveness of Atlanta for Future Development -How the economic and housing landscape of the city is poised to foster continued activity relative to its peers
12:30 PM 1:00 PM	Closing Networking

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