Atlanta Office Conference

Why You Should Attend This Atlanta Office Conference Event:

Why This Matters:

Atlanta's office market has shown signs of selective movement, but activity remains uneven across submarkets, asset classes and building types. The national flight to quality narrative has played out in Atlanta - with Class-A, well located properties attracting activity, and others facing challenges in tenant attraction and financial performance. There are stronger indicators than have been present locally in years through lack of additional inventory, new leasing momentum, and increased transaction volume. While underwriting fundamentals remain a challenge, these seem to be limiting activity more than investment motivation. 

For owners, developers, and capital providers, today's environment requires thoughtful decisions around building upgrades, design shifts, and leasing strategy. Understanding which investments will actually appeal to tenants, versus those that are simply cosmetic or overly capital intensive, is critical to navigating the current commercial landscape. Similarly, tracking where leases and deals are happening, and what these mean for the larger picture provides insight into pricing, risk, and opportunity across the region. 

This event brings many of the most active voices together to provide a view of both building-level decisions, and broader market dynamics. Attendees will gain insight into how owners are approaching upgrades, where leasing and deal flow gains have emerged and are set to continue, and what the recent uptick in activity means for the health of the sector moving forward. 

What You'll Learn: 

• How building upgrades, design enhancements, and targeted renovations are being executed today to attract tenants and stay competitive in Atlanta’s office market
• When renovations make sense versus when holding or repositioning is the smarter strategy for existing assets
• Which design and construction decisions are actually driving leasing success, and how owners are prioritizing upgrades for maximum impact
• Where leasing momentum is emerging across Atlanta submarkets, and how tenant movement is influencing deal flow and asset performance
• What recent office transactions reveal about pricing, risk, and opportunities in the current market
• How investors, lenders, and occupiers are recalibrating expectations in response to undersupplied development, distress, and selective deal activity

For questions regarding content, speaking and sponsorship opportunities please email our Southeast Director of Operations, Brandon Elsasser, at brandon.elsasser@bisnow.com. To request disability-related accommodations, please contact ariel.fromm@bisnow.com no later than seven business days prior to the event.

Want to get a recap of everything covered at the event?

Purchase the post-event summary and get the highlights sent to you in a post-event summary. Purchase here.