News

Noble Revealed As Mystery Midtown Hotel Developer

Mystery solved! Atlanta-based Noble Investments is using a parking lot near Bank of America Plaza as a site for its latest Atlanta hotel, a story we first reported here.

While the flag was not revealed, Midtown Alliance did announce that Noble petitioned the group over its plans for a hotel designed by tvsdesign with 238 rooms and a 250-space parking garage at 640 Peachtree, a surface lot in the heart of Midtown.

According to a summary of the Alliance's development review committee meeting this week, Noble was asked to "embrace the contextually sensitive" area in its hotel design given its proximity to the Fox Theatre, the Georgian Terrace and the Ponce Condominiums. Noble is slated to return to a future meeting with rendering updates.

Continue reading this story with a free account

Log in or register
Sign up for more articles like this
Subscribe to Bisnow's Atlanta Newsletters
Related Stories

Auto Retailer Completes Hennessy Acquisition: The Atlanta Deal Sheet

Developer Pitches Massive Hospitality, Maker Space District South Of Austin

Cresa Taps Nathan Knowles As Atlanta Market Leader

Developer Of $3.8B Atlanta Project Discloses $19M Accounting Error

TruAmerica Buys Dunwoody Apartments: The Atlanta Deal Sheet

Hospital Construction Costs Are Climbing. Atlanta's Healthcare Systems Keep Building

More Details Emerge On Grady's $1B South Fulton Hospital Plan

Atlanta Is Putting Stormwater Compliance In The Spotlight. Are Building Owners Prepared?

Stephen Ross, Jeffrey Soffer Scrap Plans For Miami Airport Hotel Project

Braemar Inches Closer To Ashford Breakup With $372M Hotel Sale

Workers At 6 Chicago Hotels Go On Strike Ahead Of Chicago Marathon

TikTok Inks 1M SF Warehouse Lease: The Atlanta Deal Sheet