Educational Videos

The Art of Negotiation

A video course by Bisnow Media

Bisnow Media

The largest commercial real estate publication and events producer in North America

Peter Linneman

Founding chairman, Wharton School real estate department; widely considered the foremost professor of real estate in the United States

15 segments | Running time: 65

Topics included

  • What's The Best Negotiation Style
  • Information
  • The Truth Behind Your Opposition
  • How Do You Establish A Price?
  • What Cannot Be Compromised
  • Gathering Information in Negotiations
  • Should You Leave Money On The Table
  • Using And Controlling Lawyers
  • Be Creative
  • Don't Force A No
  • Closing Issues
  • Re-trade
  • Tying Up A Deal
  • Things I Hate About Negotiation
  • Using Back Channels
  • Biggest Mistakes & Lessons Learned

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