Multifamily Asset Management Strategies: Maximizing Portfolio Performance

Enhancing Portfolio Performance

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  Jackie Renton

  EVP, Co-Head of Real Estate, Chief Operating Officer

  Empire State Realty Trust

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  Elysa Goldman

  SVP

  Extell Development Company

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  Justin Pelsinger

  COO

  Charney Companies

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  Adam Sanders

  Adam R. Sanders is a Member with the Rosenberg & Estis, P.C. Transactions Department. His practice focuses on representing clients in a wide variety of commercial real estate and business transactions and entertainment matters, including acquisitions and sales, financing, leasing, construction, portfolio structuring, Local Law 97, Opportunity Zones, 1031 transactions and general corporate and contractual representation in the real estate, entertainment, and other entrepreneurial industries. Sanders is the firm’s go-to expert for all matters concerning Opportunity Zones. Investors and real estate developers exclusively rely on him for program updates and comprehensive legal analyses, keeping them on the cutting edge of the program even before regulations are released. Prior to joining Rosenberg & Estis, Sanders was Founder and Principal of Sanders Legal Group, PLLC. Before becoming an attorney, Sanders participated in Agent Training Program at William Morris Agency (Endeavor) and worked at SNL Studios (the feature film division of Saturday Night Live). Sanders received a bachelor’s degree in economics from the University of Pennsylvania and earned his juris doctor from Georgetown University Law Center.

  Rosenberg & Estis, P.C.

  Member

  Moderator

  Adam Sanders

  Member

  Rosenberg & Estis, P.C.

Developing New Multifamily Properties & Analyzing Market Dynamics

New Development, Conversions & Utilizing NYC's Development Tools

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  Brian Steinwurtzel

  Co-CEO, Principal

  GFP Real Estate

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  Teodora Zobel

  Chief Investment Officer

  Midwood Investment & Development

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  Meredith Marshall

  Mr. Marshall is a co-founder of BRP Companies, a vertically integrated owner, operator, developer and manager of transit-oriented, mixed-use, multifamily properties in the NY Tri-State area. With over 70 employees and a track record of 1.3 million SF of completed real estate projects, the firm has over $1 billion in transactions currently under development. Mr. Marshall is responsible for executing BRP’s investment strategy including deal origination, acquisition, finance and development. He has also led the firm’s strategic partnership initiatives such as the firm’s decade long partnership with Goldman Sachs Urban Investment Group and BRP’s active relationships with all of the New York City Agencies. Prior to co-founding BRP, Mr. Marshall was a Managing Director at Musa Capital Advisors, an emerging markets private equity and financial advisory firm based in New York City. Musa Capital managed a Separate Account for Kingdom Holding Africa, HRH’s Prince Alwaleed Bin Talal’s Investment vehicle for Sub-Saharan Africa. At Musa Capital, Mr. Marshall was instrumental in executing cross-border transactions including the $37 million development of a mixed-use office complex and mall in Harare, Zimbabwe. Mr. Marshall also led successful investments in the Telecommunications and Financial Services sectors. Prior to Musa Capital Advisors, Mr. Marshall was a Senior Associate at Wasserstein Perella & Co., an investment banking firm based in New York City. While at Wasserstein, Mr. Marshall was an integral member of the firm’s Telecommunications and Media, Mergers and Acquisitions practice, where he assisted in transactions exceeding $15 billion. Mr. Marshall is a Founding Member of the Council of Urban Professionals (CUP), and is a Member of the Executive Board of the New York State Affordable Housing Association (NYSAFAH). Mr. Marshall also proudly serves on the Boards of Enterprise NYC Advisory Board and Citizens Housing and Planning Council since 2018, and is a Trustee of Xavier University of Louisiana. Mr. Marshall holds a Bachelor of Science degree in Electrical Engineering from Boston University and a Master of Business Administration in Finance and International Business from Columbia Business School.

  BRP Companies

  Co-Founder & Principal

  Meredith Marshall

  Co-Founder & Principal

  BRP Companies

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  Meg Brod

  Meg Brod is Senior Managing Director for Rockefeller Group and head of development for the company in the Northeast United States. In this role she is responsible for the Northeast Region, based in New York City.  She oversees the company’s current office, residential, industrial and mixed-use developments in the region. Since joining Rockefeller group in 2017, Ms. Brod has significantly expanded the Northeast Development pipeline with three residential development projects and the company’s first two industrial projects in Long Island. Under her leadership, the company secured its first ground-up condominium project in Manhattan, Rose Hill, as well as the highly successful joint venture condominium development of 200 East 83 rd  Street with Naftali.  In 2022, Ms. Brod led a joint venture partnership with the Park Tower Group to develop the company’s first multi-family development in Brooklyn at Greenpoint Landing. Ms. Brod is a highly experienced real estate developer and investor. Prior to joining Rockefeller Group, she served as a principal at Bedrock Real Estate Partners, where she oversaw several projects in New York City, and Washington, D.C. She has also worked for Equity Residential, where she started the firm’s New York Development Group. During her tenure there, she grew the group’s development portfolio to more than $700 million leading projects in Brooklyn, Manhattan, and Jersey City. Prior to Equity, Ms. Brod held various real estate development and investment positions with Tishman Speyer Properties, Pritzker Residential, Wellington Management Company, and J.P. Morgan. Ms. Brod holds a bachelor’s degree from Duke University and an MBA from Harvard Business School. Ms. Brod is a member of the REBNY board of directors, a Trustee of the Citizens Budget Commission and an active member of WX New York Women Executives in Real Estate. Ms. Brod has received numerous recognition and awards including Bisnow’s “New York Power Women,” Crain’s Notable Women in Commercial Real Estate, and Crain’s Notables in Real Estate 2021.

  Rockefeller Group

  Senior Managing Director

  Meg Brod

  Senior Managing Director

  Rockefeller Group

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  Brooks McDaniel

  As Senior Vice President of Building Repositioning, Brooks McDaniel provides overall direction and leadership to STOBG’s Building Repositioning Group. He works closely with the NYC-based executive leadership for Pavarini McGovern and Structure Tone to develop long-range strategic plans to help establish STOBG as an expert in building repositioning, particularly in the NYC market, as well as work with leadership across the organization to best leverage the company’s expertise in this important sector. Brooks was previously Vice President of Design & Development at Extell Development Company, where he was responsible for the design of millions of square feet of residential, commercial office, hotels, retail, and educational buildings. Prior to working at Extell, Brooks was a project director at SHoP Architects in New York, where he worked on various cultural, residential, and institutional projects. Earlier in his career, he also worked as an architect at Asymptote Architecture, Davis Brody Bond, and Roger Ferris & Partners. A registered architect, Brooks earned undergraduate degrees in management and in marketing from Lehigh University and a master’s of architecture from Parsons New School in New York.

  STO Building Group

  SVP, Building Repositioning

  Brooks McDaniel

  SVP, Building Repositioning

  STO Building Group

• Moderator

  Anthony La Malfa

  CPA, Partner

  CohnReznick

Technologies & Amenities Defining Class-A Residential Buildings

Emerging Amenities to Enhance High-End Residential Projects

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  Jarrod Whitaker

  Head of Residential Operations

  RXR

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  Scott Marino

  Executive Director, Multifamily Management

  Rose Associates

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  Catherine Siegel

  VP, Client Services

  Bozzuto Management Company

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  James Hannah

  James Hannah runs the United States business for Parity, a multifamily-focused HVAC optimization as a service company. James is currently leading the company's expansion across the United States. His career has been concentrated on accelerating the adoption of clean energy solutions within the real estate sector, especially for multifamily investors and managers. He’s worked closely with many of the largest real estate companies in the country and has advised governments, utilities, and other stakeholders on energy related policy matters. Prior to joining Parity in 2021, James spent ten years at Bright Power. While there he held several positions, including Chief Customer Officer, and helped to transform the company from a regional energy engineering firm to a premier national provider of energy management services. Prior to Bright Power, James held positions in the renewable energy and financial services sectors. James holds a bachelor’s degree from the University of Pennsylvania.

  Parity

  Managing Director

  James Hannah

  Managing Director

  Parity

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  Jaime Sanmiguel

  Jaime Sanmiguel is a Vice President in FirstService Residential’s Multifamily Rental Division. In this role, Jaime oversees a mix of new and young rental properties, steady-state assets, luxury amenitized properties, and multi-building complexes with a commercial overlay. His management portfolio includes roughly 3,000 units, supported by a team of dedicated management professionals who specialize in complex building operations, risk mitigation, and compliance with emergent local laws and housing regulations. With over 15 years of experience, Jaime has cultivated strong relationships with some of New York’s most prominent multifamily building and portfolio owners. As a consultant, he helps these clients differentiate their properties from competing assets, maximize ROI, reduce operating costs, and elevate building staff performance through quality coaching and certification programs. Prior to his role as Managing Director, he served as General Manager of New York by Gehry, an iconic architectural masterpiece in Downtown Manhattan with more than 900 apartments.

  FirstService Residential

  VP

  Jaime Sanmiguel

  VP

  FirstService Residential

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  Michael Weiss

  Michael Weiss is the Vice President of Multifamily at Andrena, a wireless Internet and Managed WiFi provider that connects multifamily communities with a connectivity foundation for residents and property operations. Michael is an experienced leader in the telecom sector, with over 25 years of experience delivering innovative solutions to the multifamily industry.

  Andrena

  VP

  Moderator

  Michael Weiss

  VP

  Andrena