| Time | Activity |
|---|---|
| 8:00 AM - 9:00 AM |
Pre-Event Networking
|
| 9:00 AM - 9:40 AM |
Deploying the War Chest: Everyone's Raising, But What Will It Take To Get Them To Start Deploying?
|
| 9:40 AM - 10:25 AM |
High Risk, High Reward: Finding Investment Opportunities in Pandemic-Challenged Sectors (i.e. Hospitality, Retail & Value-Add Office)
|
| 10:25 AM - 10:50 AM |
Speed Networking
|
| 10:50 AM - 11:35 AM |
Show Me The Money: The Debt Market Outlook
|
| 11:35 AM - 12:00 PM |
Fireside Chat: Deep Dive: Mack-ro Economic Outlook
|
| 12:00 PM - 12:45 PM |
Bottomline Optimization: What type of Property Upgrades Really Work & How To Finance Them
|
| 12:45 PM - 1:45 PM |
Lunch & Networking
|
| 1:45 PM - 2:30 PM |
Mid-Market Investment Deals
|
| 2:30 PM - 3:15 PM |
The Deal Playbook: Evolution of Deal Terms for Capital & Operating Partners
|
| 3:15 PM - 5:00 PM |
Post-Event Cocktail
|
George Comfort & Sons recently completed an extensive renovation and modernization of 135 West 50th Street, its 925,000-square-foot Midtown office tower. Working with renowned global design and architecture firm Gensler, ownership has reimagined the lobby and entrances, created a new tenant amenity center with an activated indoor/outdoor terrace, and incorporated a series of health-focused improvements. The signing of Urbanspace food hall was a key component in the repositioning, which activated an extension of 6 ½ Avenue, and by shifting the location of the main entrance, the building now offers a through-block connection from West 50th to West 51st Street.
George Comfort & Sons created a brand new amenity center for the exclusive use of building tenants. The space includes a multipurpose room that can host events for up to 200+ guests, collaborative workspaces, executive conference rooms, game room, and lounge areas with comfortable seating. It also features a bar area which can be accessed by individual tenants for casual seating at their leisure or reserved to host larger gatherings. To foster employee health and happiness, an indoor/outdoor terrace overlooks West 50th Street and features a glass wall that can be opened in the warmer months, yet bring sunlight into the space year round. Other major renovations include the installation of new double-paned, energy efficient windows throughout the entire building, destination dispatch elevators, new turnstiles with facial recognition, upgraded security system, and new retail storefronts.
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135 West 50th Street
135 W 50th St
New York, NY 10020
Floor: 2nd Floor
SP+ parking garage, 101 W. 53rd Street between 6th and 7th ave
Price: $40 rate for up to 12hrs