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Soft goods retailers that can create a shopping experience will make it in New York City—but if you’re going to present yourself as a commodity, you won’t be as successful, says FTI Consulting managing director Glenn Brill, who will be moderating Bisnow’s second annual New York Retail Summit on June 4.
FTI Consulting managing director Glenn Brill
Expect to see more retailers shake up formats and rethink their site-selection criteria, says Glenn, left, at a Bisnow NJ event. Credit tenants seek out customers and expand brand awareness with locations that capture residents, tourists, and office. That trifecta determines which markets are hot—like Fifth between 42nd and 50th, Times Square, and Bleecker Street—and which aren’t, he says. Learn more from some of the top retailers, brokers, and developers on June 4. Sign up here!
Handler Real Estate Org principal Scott Galin
Handler Real Estate Org principal Scott Galin, also a panelist, says consider these retail trends: 1) difficulty among retailers to secure high-quality space in desirable neighborhoods; 2) more activity in Times Square South, as retailers see the potential ROI for a neighborhood undergoing a full-body makeover; and 3) enhanced residential and office—particularly tech firms, non-profits, and professional service firms—are migrating to Midtown West, changing the type and quality of stores opening there.