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8 Trends to Watch Before Starting Your Next Student Housing Project

Expect another great year in the student housing sector with demand growing by 8% to 10% and all-time enrollment highs with 20 million students in colleges and universities across the board. We learned this and more at the Bisnow Annual Student Housing Summit/BASH15 on Tuesday in Philadelphia. Here’s eight big takeaways from the sold-out event.

1. Housing Stats

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The student housing market is tightening with vacancy hovering in the mid-4s and enrollment is likely to increase 8% to 15% over the next five years to some 24 million students, says REIS chief economist and SVP Victor Calanog (left, with colleague Noelle de Noue). He’s expecting demand to outstrip supply for rent growth. Noelle says meeting student demands in their housing means bed to bath parity, proximity to campus and high-speed WiFi connectivity (enough for up to five devices for each student), as well as the latest and greatest amenities.

2. Power of Partnerships

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University Student Living president Joe Coyle (second from right with Drexel University chief of staff administrative operations Joseph Campbell, BKV Group founder/partner Jack Boarman, Landmark Properties president/CEO J. Wesley Rogers and VOA Associates principal Christopher Groesbeck) says he picks local partners when developing projects in urban markets. He’s working on three projects in Boston and three in Minneapolis. He says they’re being done with local partners who need equity. He also tries to use other people’s money when it’s available; i.e., state and federal funds, tax cuts, new market credits, urban transportation credits. There’s lots of places to find money, he says. 

3. Site Selection Pros & Cons

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Wes told the crowd of 400 that urban infill deals tends to be easier to get entitled than trying to do a 30-acre cottage site near a residential area. However, the urban infill projects are more difficult from a development standpoint because it takes longer to build (like 12 to 24 months versus a cottage project, which can go up in nine to 12 months.) However, most urban infill projects are in great locations, which will stand the test of time, he says. A Main and Main site across from a Tier 1 university will still be a great location 50 years from now, so it’s a value proposition in the long run, Wes says.

4. Supply vs Demand

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Pierce Education Properties president/CEO Fred Pierce (left, with CetraRuddy Architecture’s Emmanuelle Slossberg) says supply is the biggest risk factor hovering around student housing investment. New deliveries are scheduled to be down, but there are a lot of great projects being built and Fred says he’s concerned about the development pipeline and the rate of enrollment growth. He thinks only about 25% of students enrolled at a university will live in purpose-built student housing. That’s the litmus test for Fred when it comes to looking at markets and new development. 

5. Influences of Design

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Page senior principal Larry Speck (left, with Cohen & Steers Capital Management’s Katie Hutchins) says as a University of Texas professor, he and some colleagues discovered that the design of residence halls could impact student grades. The buildings with community spaces that were easy to get to, welcoming and open produced (overall) students with better GPAs and more friends. Those with community spaces in the basement didn’t do as well. Larry also did some research on a Page student housing project in Austin, 2400 Nueces, and found that 26% of the residents said their grades improved after their first year there. What did they like? The study rooms, views, daylight and quiet. Another key factor: 44% said their friendships were better than before they moved there. (Larry will also be a featured speaker at Bisnow's Texas Housing Summit on July 7 at the JW Marriott in Austin. You can register here.) 

6. Public-Private Partnerships

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Harrison Street Real Estate Capital SVP Brian Thompson (second from right with Campus Crest president Aaron Halfacre, GMH Capital Partners president Gary Holloway Jr, DTZ senior managing director Justin Glasgow, Vesper Holdings co-founder and principal Isaac Sitt and Arent Fox partner Les Jacobowitz) tells us the firm has done several P3 deals including in Birmingham right now and a Florida project awarded last week. The universities they work with typically operate on 50- to 99-year ground leases for the projects. He says rent growth is typically not high and he’s concerned about oversupply, especially in some markets, like Georgia, where enrollment has flattened, but developers are still building.

7. Value-Add

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Isaac (between Kislak’s Andrew Scheinerman and The Preiss Co’s Kirk Preiss) says he does more value-add deals, including one bought last month in Lubbock, TX (Texas Tech University). He does some rebranding and complete turnarounds. His firm likes to focus on larger, public schools, which tend to be more recession resistant. He also likes the rural schools like Sam Houston State University in Huntsville, TX. He says he’s never seen such a cap rate spread between core pedestrian (walking distance to campus) and borderline pedestrian (half-mile and more from campus); cap rates are 100 bps lower for that factor, that’s why he’s buying the value-add projects that make sense to them.

8. Networking

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Never understimate the power of networking. Here's our student housing speed networking session in full swing. With more than 75 participants, the lightning round meetings spurred discussions for later connections.