How FaverGray Successfully Delivers Housing In A Complex Market
The U.S. housing market continues to evolve as developers and contractors adapt to shifting economic conditions, regulatory environments and capital constraints.
While policymakers at the federal, state and local levels are exploring ways to improve affordability and increase supply, progress varies by market. In this environment, experienced partners that can bring clarity, discipline and execution to complex projects are critical.
“Every project today requires a more intentional approach to how it’s structured and delivered,” said Ben Hinson, executive vice president at FaverGray, a general contractor. “Our focus is on being a reliable partner, someone our clients can trust to navigate complexity, protect their investment and deliver a quality product that performs in the market.”
FaverGray specializes in multifamily and student housing construction, with a portfolio spanning diverse markets and product types. By focusing on long-term partnerships, disciplined execution and a deep understanding of the markets it serves, FaverGray continues to move projects forward.
“Execution is how project success is guaranteed,” said Mark Higby, division leader at FaverGray. “It comes down to how well you manage risk, maintain schedule discipline and ensure the right resources are in place at the right time.”
The current financial climate has introduced additional complexity to multifamily and student housing development, requiring careful coordination between owners, design teams and contractors.
“There’s little margin for misalignment,” said John Kitchens, division leader at FaverGray. “You’re balancing cost, speed to market and a very specific end-user expectation. Understanding how those factors intersect is critical to delivering a successful project.”
FaverGray’s approach places a strong emphasis on aligning project teams early while maintaining flexibility as conditions evolve, said Walker Palmer, division leader at FaverGray.
“Preconstruction is important, but what really sets projects apart is how teams perform once you’re in the field,” Palmer said. “That’s where communication, accountability and day-to-day decision-making have the biggest impact.”
This field-focused mindset extends to trade partner relationships and jobsite execution, he said.
“We’re intentional about how we build our teams,” Palmer said. “Working with the right trade partners and making sure they’re set up for success drives efficiency and ultimately leads to a better finished product.”
Material availability and procurement strategies continue to play an important role in maintaining project momentum, Higby added.
“Staying ahead of procurement and understanding lead times allows us to avoid unnecessary disruptions,” Higby said. “It’s about being proactive and maintaining discipline across every phase of the project.”
Beyond project execution, FaverGray continues to prioritize long-term stability and team development.
“Our people are a major part of what differentiates us,” Hinson said. “We’ve built a culture that values consistency, accountability and long-term relationships, and that shows up in the way we deliver for our clients.”
Multifamily and student housing sectors remain strong, supporting FaverGray's positive outlook for steady activity in these markets.
“We continue to see strong momentum throughout the Southeast, along with growing interest in expanding into new markets,” Kitchens said. “The projects moving forward are being led by experienced teams with a clear vision and a long-term approach, and we’re proud to be part of that continued growth.”
With a strong foundation of repeat clients and longstanding industry relationships, FaverGray continues to support multifamily and student housing developments throughout the Southeast while actively pursuing new strategic partnerships, expanding into emerging markets, and growing its presence across the 19 states where the company is licensed.
The company’s leadership highlighted five projects under construction that showcase FaverGray’s capabilities and continued growth across the multifamily and student housing sectors.
N11 – Pearl Square
Location: 515 N. Pearl St. in Downtown Jacksonville, Florida, the starting point of what was formerly known as the Pearl Square District.
Project type: Seven-story mixed-use multifamily development.
Product type: 205 studios, one- and two-bedroom residential units. 24K SF of retail, commercial and storage space.
Total size: 191K SF.
Amenities: Clubhouse, lounge, fitness studio, conference rooms and a second-floor pool.
Delivery: Under construction.
N4 – Gateway Jax Apartments
Location: 715 Clay St. in Downtown Jacksonville, Florida.
Project type: Seven-story multifamily development.
Product type: 286 apartment units and 20K SF of retail across five bays.
Size: 55K SF.
Amenities: A fitness center, clubroom with a theater, lounge and venue, two-level integrated parking garage.
Delivery: Scheduled for July 2027.
Livano Hidden River
Location: Tampa, Florida, at Hidden River Corporate Park.
Project type: Four-story multifamily development across five buildings.
Product type: 200 apartment units.
Size: 248K SF of residential space surrounded by more than 5 acres of preserved wetlands. It borders a 25,000-acre conservation area.
Amenities: Clubhouse, athletic club, wellness center, pet center, resort-style pool, pickleball court and café.
Delivery: Scheduled for 2027.
Ellison Lake Nona Apartments
Location: Narcoossee Road in Orlando, Florida, adjacent to Lake Whippoorwill.
Project type: Four-building multifamily development with a mix of four-story and two-story structures.
Product type: 377 apartment units.
Size: 619K SF.
Amenities: Integrated garage, a 10K SF clubhouse with a leasing area, including offices, workrooms, fitness and yoga centers, a clubroom with a bar, a swimming pool, gas fire pits and grilling stations.
Delivery: Scheduled for May 2027.
The Hall
Location: 809 Railroad Ave. and 816 S. MLK Jr. Blvd. in Tallahassee, Florida.
Project type: Two mid-rise student housing buildings.
Product type: 192 units and 674 beds spread between two parcels.
Size: 139K SF.
Amenities: Parking garages, clubhouses with fitness areas, study areas, a conference room, a golf simulator, cafés and game lounge, a second-story resort-style swimming pool with a jumbotron, grill stations, a dry sauna and an outdoor fireplace.
Delivery: Scheduled for summer 2026.
Juniper
Location: 77 S. Duncan Ave. in Fayetteville, Arkansas, which is across from the University of Arkansas.
Project type: Student housing development.
Product type: 294 units and 1,009 beds.
Size: 174K SF.
Amenities: Hospitality-themed gathering spaces, rooftop pool and sky lounge, sauna and cold plunge, cabanas and grilling areas, jumbotron television, fitness center, yoga and Pilates studios, spin room, golf simulator, secured garage parking, bicycle storage, private courtyards and 3K SF of ground-floor retail space.
Delivery: Scheduled for 2028.
This article was produced in collaboration between Studio B and FaverGray. Bisnow news staff was not involved in the production of this content.
Studio B is Bisnow’s in-house content and design studio. To learn more about how Studio B can help your team, reach out to studio@bisnow.com.
