Spire Luxury Tower Take-Up Surpasses Expectations
In just five weeks, Greenland Group sold more than 32% of the residences in its uber-luxe residential development, Spire London. The sales amount to about £260M—and some of the apartments have achieved record prices. The building, which will be the tallest residential tower in Western Europe, is on track to be one of the most successful launches in 2016.
The purchasers are a mix of international and domestic buyers tempted by the building’s "future-proofed" amenities and breathtaking views of the City of London and River Thames.
CBRE senior director Matthew Leitch says the success of Spire London is emblematic of sustained confidence in the London property market, a trend he expects to continue.
The Docklands is attracting more residents due to the planned Crossrail link that will be just moments away from the development. JLL director Peter Gibney said in a statement that the excellent transport options have helped endear the area to a wider buyer profile, and there has been a shift throughout London toward skyscrapers, with more people appreciating the lifestyle that such tower developments can offer.
With five-star lifestyle amenities, including concierge, retailing, residents’ gardens, and the 35th floor "Saffron Club" that will house a swimming pool, full spa and club bar, Spire London is the area’s most luxurious residential offering to date. The tower will provide 861 apartments, 765 of which are for private sale, with remaining units priced from £740k and available through appointed agents CBRE and JLL.