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Under Armour Brand House Charges Ahead

WASHINGTON DC 07.20.2017

METRO DC RETAIL

Creating a Successful Mixeduse Project Through Curated Retail & Restaurant

Wilbur "Tom" Simmons -- Kimco Realty
Richard Lake -- Roadside Development
David Ward -- H&R Retail
Under Armour Brand House Charges Ahead

Put in that specialty uniform request for your kid’s Little League team now because there will definitely be a line around the block. Under Armour secured a building permit for its 600 N Michigan Ave Brand House, slated to open in Marchaccording to Chicago Cityscape. The build-out is estimated to cost $1M. What makes a “Brand House,” you ask? It will include almost 30k SF of immersive shopping, the company says (think lots of digital displays), along with apparel for the whole family and sports equipment. For more on North Michigan Avenue, one of the city’s top five surging retail corridors, check out our slideshow.