New Media 2.0!

We began one of the biggest weekends of the year at the Carnegie Library for StartUp RockOn’s 2.0 The New Media party for movers and shakers in the tech industry. We snapped NBC’s Janine Brady, GDC Tech’s Gwen Broerman, CustomInk’s Arielle Nathan, Haute Haus’s Baille Gelwicks, Conversion Pipeline’s Leigh Genetti, and Dreams for Kids’ Glenda Fu.

The evening celebrated new media and the future of content—how it’s created, distributed, and consumed—an appropriate fit for the nerd prom. Here, Harvard’s Sama Adnan, with LMO Advertising’s Das Rios and Ray Tehrani flanking TIME’s Jay Vilar.

Guests received a personalized NFC (Near Field Communication) badge from co-host Event Farm’s new platform that served as a kind of magic wand throughout the night. Here, Bully Pulpit Interactive’s Will Johnson and Scott Zumwalt with Advisory Board’s Jocelyn Reht and Mike Schneider.

Addy Burr, Beekeeper Group’s Shana Glickfield, with Bully Pulpit’s Ben Clark, Adam Conner, and Mark Skidmore.

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