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Speakers and Panels

Jain Wager

Jain Wager

Managing Director

Merlone Geier Partners

Mark Mengelberg
Moderator

Mark Mengelberg

Partner

Allen Matkins

James Chung

James Chung

Executive Managing Director

Terranomics

Laura Barr
Moderator

Laura Barr

SVP

CBRE

Garrick Brown

Garrick Brown

NorCal Director

Cassidy Turley

Mark Carlson

Mark Carlson

Managing Director

Stockbridge

Laura Tinetti

Laura Tinetti

SVP

SRS Real Estate

Michael Keener

Michael Keener

VP

Property Development Centers

Jan Sweetnam

Jan Sweetnam

Western Region COO

Federal Realty Investment Trust

Steve Rouman

Steve Rouman

Global Head

Levi Strauss & Co.

Laura Barr

Moderator

CBRE

Laura leads a San Francisco-based team with a passion for the urban public realm and consumer trends,

innovating “retail-as-a-service,” an approach to leasing and operations now used by top mixed-use

developers and operators that demystified the value creation for retail. As a result, Laura and her team

get involved early on and advise clients on positioning or repositioning major assets and on consumer

brand growth strategy.

Laura and her team have advised on several Bay Area landmarks including Ghirardelli Square, Golden

State Warriors’ Chase Center, Tishman Speyer’s development with the San Francisco Giants and Eataly in

San Jose’s Valley Fair Mall. Laura also brought in several luxury brands in San Francisco’s Union Square

including The RealReal, Dolce & Gabbana, Shreve & Co. and structured a deal for Isaia in the long-

vacant, historic Frank Lloyd Wright building.

Laura served for six years on CBRE’s Americas Producer Advisory Board as its youngest member and co-

chaired the Futures Committee, which produced research on the impact of autonomous vehicles on real

estate. Laura is also a Business Line Cohort Leader in CBRE’s Women’s Network Group. Outside of CBRE,

Laura serves as a board member at La Cocina and Health Hospitality Partners.

Laura earned her master’s degree in City Planning and a Certificate in Real Estate Design and

Development from the University of Pennsylvania and had the privilege of working for Professor Asuka

Nakahara.

Summary

The retail industry is ever-changing, especially with the continuing growth of the Internet. Tenants are coming up with innovative ideas to merge brick and mortar and the digital shopping world and new trends are arising to maintain the attendance of the physical shopper.

We are also seeing a shift in the current "shopping center," towards more mixed-use projects and industrial-type buildings. Come hear our panelists discuss these new trends and how to co-exist with the ease of online shopping. There is one thing that never changes in retail: change!

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