Thu Mar 26, 2026
Registration Questions?
**Please note we have pricing tiers based on ticket availability. Ticket prices will increase once we sell out of the current pricing tier. We cannot redeem a lower price once the ticket prices have been raised.
**Bisnow is a cashless, checkless operation. Please only submit payment via credit card.
Why This Matters:
Atlanta’s industrial market is navigating a period of recalibration. Traditional logistics and distribution facilities are seeing moderated demand and rising vacancy, while specialized sectors — modern manufacturing, industrial outdoor storage, and cold storage — are emerging as key drivers of growth garnering additional investor interest and attention.
Developers are aligning new facilities with reshoring, advanced production, and EV-related demand as federal level investments aim to grow manufacturing prominence globally. Following years of rapid growth, investors are evaluating industrial outdoor storage as a maturing asset class as competition for prime sites has escalated; and cold storage operators are addressing power, facility complexity, and capital constraints to capture opportunity. Attendees will gain insights into where demand is concentrated, how underwriting and development fundamentals are evolving, and what it takes to succeed in Atlanta’s changing industrial landscape.
What You'll Learn:
For questions regarding content, speaking and sponsorship opportunities please email our Southeast Director of Operations, Brandon Elsasser, at brandon.elsasser@bisnow.com. To request disability-related accommodations, please contact ariel.fromm@bisnow.comno later than seven business days prior to the event.
Twelve Midtown
361 17th Street
Atlanta, GA 30363
Ballroom: Ballroom
Floor: Ground floor, separated from the hotel entrance
Parking Information:
Self-Parking: Atlantic Station Public Parking (1380 Atlantic Dr)
Park near Lots 10 or 16 brings you directly to the Hotel Entrance
Parking Rates
0-2 Hours Free
2-3 Hours $5
3-4 Hours $8
| Time | Activity |
|---|---|
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8:00 AM 9:00 AM |
Pre-Event Networking, Registration & Breakfast
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9:00 AM 9:45 AM |
Manufacturing Momentum: Aligning Development with Demand
-Fulfilling need across advanced manufacturing, EV facilities, and reshoring tenants.
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9:45 AM 10:00 AM |
Brief Networking Break
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10:00 AM 10:45 AM |
Industrial Outdoor Storage: From Land Play to Institutional Product
-Do's and dont's for joining the fray - investment strategy, valuations and underwriting fundamentals driving sector maturation.
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10:45 AM 11:30 AM |
Cold Storage Delivery: Breaking Through Cost, Capacity & Construction Barriers
-Navigating power availability, facility complexity, capital constraints and more to unlock opportunity.
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11:30 AM 12:00 PM |
Closing Networking
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Purchase the post-event summary and get the highlights sent to you in a post-event summary. Purchase here.