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CBRE Expands Global Technology Practice With Acquisition

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Former Custom Spaces CEO and founder Jenny Haeg becomes CBRE vice chairman after CBRE's acquisition of her boutique brokerage.

CBRE Group has acquired technology-focused boutique real estate brokerage Custom Spaces, expanding its global technology practice. San Francisco-based Custom Spaces has advised leading tech companies such as Airbnb, Cruise Automation, Medium, Gusto and Coinbase on occupancy strategies.

Custom Spaces CEO and founder Jenny Haeg will join CBRE as vice chairman within the advisory and transactions services business and have a leadership role in CBRE’s global technology practice. This practice group consists of CBRE advisory and transaction services professionals who work with technology companies from Fortune 100 multinationals and high-growth, mid-cap companies to emerging venture capital-backed startups.

Haeg founded Custom Spaces in 2011. In addition to the Bay Area, the firm has worked with tech companies in markets such as New York, Los Angeles, Tokyo and London.