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January 26, 2009


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Trent Crable celebrated his promotion to GW CEO earlier this month (from interim CEO) by . . . sleeping on the couch. The perils of Inauguration. With 80 other employees, he spent Monday night at work to avoid traffic. We hear they took the job seriously, importing a Nintendo Wii to prevent cabin fever.


Trent coordinated with area hospital leaders, local Congressmen, and Governor Kaine to secure shuttle buses across closed bridges for commuting employees, but many chose to sleep on cots at work. Trent crashed on his office couch above, and even brought in that TV for the occasion. He calls the Inauguration experience a success thanks to effective internal communication, such as PC-screensavers and digital signage. His pre-event prep included studying how hospitals in Denver and Minneapolis fared during the presidential conventions; from that, he learned the most common injuries were caused by walking while texting.

Apatoff Peters

With I-Week over (and assistant Nancy Arenas at his side), Trent's laying long term plans. He's eyeing four new OR's and wants approval for the first two in early 2010. The hospital ended '08 with a new da Vinci Robot, more patient volume than '07, and second in market share (15%) behind only Washington Hospital Center. At around 400 beds, GW is half of what Trent helped manage while serving at Alabama Birmingham University Hospital. (And prior to that at Virginia Commonwealth University Health System.) Perhaps fewer beds leaves time for hobbies: Trent's taken up fly fishing, even enrolling in a make-your-own-fly class in Clarendon. His favorite? The woolly-booger, of course.

Something Look Different at UMC?

Look closely. Can you see it? Probably not, but take our word that following a 4-day inspection, United Medical Center (formerly Greater Southeast) just regained its accreditation from the Joint Commission for the first time since 2007. It tops off UMC's amazing turnaround after its purchase by Specialty Hospitals of America in November 2007. Recent improvements include state-of-the-art radiological equipment such as 32-Slice CT, interventional angiography, fluoroscopy, and two digital radiography units. Others include telemetry, intensive care monitoring equipment, and patient furniture. Congrats!

Cardinal Bank
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Zegna Adrian Jules Dormeuil email Medical Bisnow Sent Using iContact