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Become part of Bisnow on Business: the biggest, buzziest thing that’s ever hit Washington business coverage!

An interesting pattern has emerged: Bisnow seems to become the most popular publication in the niches it serves because it provides infotainment—fun but meaty pieces on the region’s most interesting people, companies and activities. We’re all electronic, so we pop up right on decision-makers’ desktops; our pieces are short, colorful and compelling reads. Unlike a lot of dry stuff they get, which ends up going unread, “Bisnows” are a welcome diversion in the middle of busy days at the office. Business leaders tell us time and time again how they actually look forward to getting our newsletters. They often stop what they’re doing—because it’s boring!—and read us immediately. We’re just like a chocolate doughnut sitting in front of them, except we’re also quite nutritious.

The Bisnow on Business e-newsletters reach nearly 50,000 of the Washington region’s most influential business people. But they reach them in a novel and invaluable way: in industry-specific segments. Instead of giving them general business information, we zero in on the specific professional area that matters to them most, featuring the people and companies they know or want to know. People care most about their own neighborhood and communities, and business people are no different.

COMMERCIAL REAL ESTATE COMMUNITY 14,000 +
executives of all kinds: brokers, developers, architects, contractors, subs, investors, owners, attorneys, accountants

LEGAL COMMUNITY 12,000 + practicing lawyers, including about 4,000 in-house counsels at the region’s top companies and 8,000 attorneys at top law firms

TECH COMMUNITY 20,000 + tech execs, entrepreneurs, VCs and consultants in Federal IT, software, biotech, Internet and telecom, as well as top government IT and procurement officials

TRADE ASSOCIATION 6,000 + execs from thousands of trade associations and nonprofits

WOMEN 5,000 + women execs in all fields, united by their interests in success, work/life balance and the experiences of other women in often traditionally male-dominated business areas